Writing and editing: I bring decades of writing experience and a deep knowledge of the technology business landscape to the hundreds of SEO website pages, articles, blog posts, podcasts, and thought leadership pieces I have written. My superpower is grasping complex technical concepts quickly and easily, and translating buzzwords like “hypervisor” and “blockchain” into something someone would actually enjoy reading about. Take a look at my Writing Samples for examples of my work.
Content strategy: I start by helping you see things from your customers’ perspective. Once we create a content marketing strategy to attract and delight your target audience, I help you get organized and meet your business goals with communications and marketing plans and editorial calendars.
Metrics and Measurement: The best way to find out what’s working and what’s not worth spending money on is by measuring the engagement of your target audience through metrics and data analysis. I can help you come up with a plan to do just that. Better yet, I can do it for you.
Workshops: I have designed and taught workshops on many different topics, including career definition and acceleration, better writing for business professionals, and getting over a broken heart. View current Workshops.